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So, What's An "EVENT SALE" Anyway?
Simply put, an "Event Sale" is like an "Open House" where prospective buyers come together and learn about the property. The biggest difference is that at an Event Sale everyone that attends is all ready "ready, willing and able" to buy ... it's just a question of finding the right property for them.
And that's where "The Best Property Guy" comes in. Even before the Event Sale begins our team has spent days scouting the property, analyzing the lay of the land, and assertaining the best values for both investment and personal use objectives.
Only then are we ready to make our recommendations to our clients on the day of the Event Sale ... Only then are our clients truly happy to realize their dreams.
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The Anatomy of an Event Sale
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Determine
Your Goals:
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First off, determine what your goal is: Investment, Personal Use or a combination of the two. If you're interested in the Investment side of purchasing land, make sure it's in a long-term growth area, is available at below-market pricing, and has some built in protections that work to maintain its value (i.e., protective covenants, gated subdivision, etc.).
If you're interested in the Personal Use side of purchasing land, make sure it's where you want to be 5 or 10 years down the road. Does the area have the amenities available that coincide with your interests: hiking, water activities, environmental pursuits, golf, hunting, etc. Is the property available at below-market pricing? Does it have some built in protections that work to maintain its value? (i.e., protective covenants, gated subdivision, etc.).
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Appointment
Times:
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When you learn that there is an Event Sale in an area that you are interested in ... make the earliest appointment you can on the day of the sale. What this does is ensure you the opportunity to get the best shot at getting the property you want.
An early appointment may require a cash binder that you show up, but it is fully refundable if you don't buy.
At the first appointment time of the day on the day of the Event Sale, there will be 40 to 50 other clients all vying to buy lots ... and if you've waited for the 2nd appointment time of the day to come, 60% to 70% of the lots will already be sold before you step foot in the sub-division!
If your goal is to buy, and have the best opportunity to get what you want, put down the binder and show up ... there's no risk and plenty to gain.
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At The
Property:
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You should arrive at the property 30-minutes before your scheduled appointment time. This will give you a chance to relax and spend some time with your Property Consultant. If your "Guy" is worth his or her salt, she's give you a run down on what to expect and more importantly, a run down on the best available lots that will meet your investment/personal use needs. |
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Buying Your
Lot:
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Your personal "Best Property Guy" should have done their homework on the available lots and divided them up into various categories based on factors that are meaningful to you, the client.
With 40-50 people vying for lots, you may very well have to rely on the judgment of your "Guy" to ensure that you get the lot you want.
Many a time, I, personally, have sold lots to clients and we never left my SUV ... the client never set foot on the property until after we had called the lot off the market and wrapped it up.
And, because I did my homework beforehand, and understood the needs and wants of the client, not once has a client been anything other than thrilled with the selection.
In short, it pays to be prepared.
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Closing The
Deal:
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Finally, once the lot has been called off the market, the contact paperwork signed, and a 10% deposit collected, the client has 30-days to close. They can pay 100% cash, and save a tidy sum on their closing costs; or have one of our (or their own) mortgage bankers finance the purchase (a variety of options are available: interest only, variable rate, fixed, etc. -- all with only 10% down).
Often for the price of an SUV or car, you can own the property of your dreams ... whether it's for building wealth down the road or building your "dream" home ... Remember, we're here to help.
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